Primaterra is what it means to be “MADE IN ITALY” today. Imaginative and inviting, Primaterra is thoroughly Italian by design. Their wines bring Italy to all levels of consumers with their quality, value and unique identity as wines for everyday choice. Dynamic, delicious and colourful, they are styled to be enjoyed by everyone. Primaterra wines originate from regions in Italy where the land, climate, and growing styles have
proven to yield character and quality. They are produced from fruit grown in Veneto, Puglia and Sicily and are crafted to be juicy, delicious and refreshing.